On-Page SEO Specialist – Remote

About the role

We are seeking an experienced On-Page SEO Specialist to execute advanced SEO and AI‑search optimization campaigns across healthcare and wellness, home services, and charities/non‑profits. You will work closely with SEO Strategists, content writers, and developers to improve relevance, authority, usability, and search performance of client websites.

Key responsibilities

• Own the end‑to‑end on‑page SEO process, from research and planning through implementation, QA, and performance monitoring.
• Analyze keyword opportunities, search intent, competitor pages, and content gaps to identify high‑impact optimization opportunities.
• Create detailed content briefs and review content for accuracy, intent alignment, topical depth, and SEO best practices.
• Optimize on‑page elements such as metadata, headings, internal linking, page structure, and content organization.
• Validate technical SEO elements including indexing, canonicalization, structured data, and crawlability.
• Implement content updates in WordPress or coordinate with writers and developers to ensure accurate execution.

Required profile

• Advanced English proficiency (C1 level) and a bachelor’s degree or higher in Marketing, Advertising, Business, Communications, IT, Computer Science, or a related field.
• At least 3 years of hands‑on on‑page SEO experience, preferably in a digital marketing or SEO agency.
• Strong background in keyword research, search‑intent analysis, competitor analysis, and content strategy.
• Experience creating optimization briefs and reviewing service or landing‑page content.
• Working knowledge of Google Search Console, GA4, Ahrefs or similar SEO platforms.

Required skills

• Keyword research
• Search‑intent analysis
• Competitor analysis
• Content brief creation
• Metadata and heading optimization
• Internal linking strategy
• Structured data (schema) implementation
• Google Search Console & GA4
• Ahrefs (or similar SEO tools)
• WordPress page updates

What we offer

• Fully remote work with flexible hours (9 AM‑5 PM EST, Monday‑Friday).
• Starting salary between $2,000‑$4,000 CAD per month, with annual salary review.
• 30 paid leave days per year.
• Premium training programs and access to an internal knowledge base built over 18 years.
• Professional equipment budget and access to cutting‑edge SEO tools.