Market Research Project Coordinator (Consumer Behavior & Insights)
NielsenIQ · Bogota
Descripcion del puesto
About the role
NielsenIQ's Consumer Behavior and Insights (CB&I) team partners with Fortune 500 companies on custom research solutions and strategic consulting. As a Market Research Project Coordinator, you will guide and execute custom quantitative research studies, working directly with clients and cross-functional teams. The position is listed as hybrid.
Key responsibilities
- Support day-to-day client engagement, manage project communications and ensure high-quality delivery.
- Translate business challenges into quantitative research designs and learning objectives with consulting teams and clients.
- Manage projects from kickoff to final delivery, keeping timelines, quality standards and client expectations in line.
- Develop and refine survey questionnaires and research instruments aligned with business objectives and methodological best practices.
- Guide sampling approaches, respondent targeting and data collection methods, and oversee survey programming, testing and quality control.
- Analyze complex quantitative datasets to identify patterns, trends and insights.
- Turn findings into client-ready reports and presentations with strategic recommendations.
- Work with internal operations, analytics and consulting teams to deliver successful client outcomes.
Required profile
- Bachelor's degree in Marketing, Business, Social Sciences, Statistics, Economics or a related field.
- At least 3 years of experience in quantitative market research, consumer insights, consulting or a related discipline.
- Strong foundation in survey-based research and quantitative research design.
- Proven ability to manage several projects at once while meeting deadlines and quality standards.
- Strong analytical and critical thinking skills, and excellent written and verbal communication, including presenting to clients and senior stakeholders.
- Ability to work independently and collaborate in cross-functional teams.
Required skills
- Microsoft Excel and PowerPoint
- Google Workspace
- Survey research platforms
What we offer
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- Employee Assistance Program (EAP)
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NielsenIQ
Bogota
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