Marketing Designer (Fractional, 2-3 days/week)

About the role

This is a high‑impact fractional position (2–3 days per week) for a Marketing Designer to define and elevate the visual identity of a fast‑growing B2B SaaS business in AI search optimization. You will be the first dedicated designer, owning the brand across websites, sales materials, advertising, social media, and product marketing.

Key responsibilities

• Own and evolve the company’s design system in Figma, auditing existing assets and documenting standards.
• Design and develop landing pages and website sections in Webflow, from concept to live publication.
• Create and maintain a scalable sales presentation system in PowerPoint and Google Slides, including templates, case studies, and battlecards.
• Produce advertising and social media creatives for LinkedIn, paid social, and display channels, generating multiple variations for testing.
• Develop product mockups, feature graphics, and lightweight motion assets (GIFs, simple animations) for various channels.
• Manage publishing and asset handoffs independently, including Webflow CMS updates and email template exports.

Required profile

• At least 4 years of professional design experience in B2B SaaS or an agency serving SaaS clients.
• Strong portfolio showing cohesive brand identity across websites, presentations, and advertising.
• Highly proficient in Figma and experienced in building live sites with Webflow.
• Fluent in PowerPoint and Google Slides, able to create reusable templates.
• Excellent typography, composition, layout, and visual hierarchy with meticulous attention to detail.

Required skills

• Figma
• Webflow
• PowerPoint
• Google Slides
• After Effects, Lottie, or Rive (motion design tools)
• Basic HTML and CSS

What we offer

• Fractional commitment of 2–3 days per week as an independent contractor, with potential to transition to full‑time.
• Fully remote work with flexibility to work from anywhere.
• Compensation paid in USD.
• Direct collaboration with the founding team and rapid market impact.
• Significant ownership as the first dedicated designer to shape visual identity.
• Opportunity to work in an emerging AI‑focused market.
• Creative autonomy in a fast‑paced, execution‑oriented environment.