YouTube Content Strategist (Travel)

About the role

We are seeking a YouTube Content Strategist who can transform luxury travel, destination weddings, and hospitality topics into compelling video content. The ideal candidate understands what captures attention on YouTube and can guide projects from insight and concept through scripting, production direction, optimization, and performance analysis.

Key responsibilities

• Develop YouTube content strategies aligned with business, audience growth, and revenue objectives.
• Build content pillars around destination weddings, luxury travel, venues, resorts, honeymoon experiences, industry insights, supplier spotlights, real weddings, and celebration trends.
• Identify content opportunities based on audience behavior, travel and wedding trends, seasonal demand, and business priorities.
• Script and structure videos with strong hooks, compelling storytelling, and high audience retention.
• Collaborate with marketing, sales, event, travel, and industry experts to develop video concepts and narratives.
• Optimize titles, thumbnails, metadata, playlists, and SEO to improve discoverability, watch time, CTR, subscriber growth, and engagement.
• Monitor channel analytics and use performance data to refine strategy, formats, publishing cadence, and creative direction.

Required profile

• 3–5+ years of experience in YouTube content strategy, channel management, content creation, or video production.
• Strong experience producing educational, lifestyle, travel, hospitality, wedding, or luxury content.
• Proven ability to script, tell stories, and structure both long‑form and short‑form YouTube videos.
• Understanding of audience growth, content monetization, lead generation, and conversion‑focused strategies.

Required skills

• Adobe Premiere Pro
• Final Cut Pro
• DaVinci Resolve
• CapCut