Amazon PPC Specialist & Brand Manager

About the role

Move2Play is seeking an experienced Amazon PPC Specialist who also excels in brand management. You will drive advertising performance across Amazon USA, Canada, and UK while shaping pricing, promotions, and listing quality to support sustainable brand growth.

Key responsibilities

• Manage and optimize Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
• Conduct keyword research, competitor analysis, and launch new PPC initiatives.
• Improve ACOS, TACOS, ROAS and overall advertising profitability.
• Develop pricing strategies, promotions, coupons, Lightning Deals and other Amazon promotional campaigns.
• Optimize product listings (titles, bullet points, Brand Store) to increase conversion rates.
• Analyze customer behavior, buying trends and search intent to identify growth opportunities.
• Collaborate on inventory planning, product launches and market‑trend monitoring.

Required profile

• Proven experience managing Amazon PPC campaigns and growing Amazon brands.
• Strong analytical mindset with ability to translate data into actionable strategies.
• Commercial focus, detail‑oriented and proactive ownership of results.

Required skills

• Amazon Seller Central
• Amazon Brand Analytics
• Amazon Advertising Console
• Claude Code or Codex
• Helium 10
• Data Dive
• Scale Insights
• Perpetua
• Quartile
• Amazon DSP (bonus)