E-commerce Strategist – Social Media

About the role

We are seeking an experienced Senior Social Commerce Strategist to lead and scale TikTok Shop affiliate programs for fast‑growing consumer brands. This remote, full‑time position involves owning program performance end‑to‑end, developing growth strategies, managing client relationships, and delivering measurable business results.

Key responsibilities

• Develop and execute TikTok Shop affiliate strategies to drive GMV growth, including creator, product, sampling, and activation plans.
• Serve as primary strategic advisor for assigned clients, lead meetings, present performance insights, and recommend growth opportunities.
• Lead creator sourcing, outreach, onboarding, and activation; manage affiliate pipelines and product sampling.
• Monitor KPIs such as GMV, ROAS, conversions, and creator activity; build and maintain dashboards for data‑driven decisions.
• Identify trends, optimize programs based on platform data, and recommend actionable improvements.
• Develop scalable SOPs, workflows, and best practices; mentor junior team members.

Required profile

• 3+ years experience in TikTok Shop Affiliate Marketing, Influencer Marketing, Social Commerce, or Creator Economy.
• At least 2 years managing TikTok Shop Affiliate Center across multiple brands or clients.
• Proven track record of driving GMV growth and affiliate program performance.
• Advanced English proficiency (C1/C2) with professional written and verbal communication.

Required skills

• TikTok Shop Affiliate Center
• TikTok Shop Seller Center