Regional Sales Director – Colombia & Andean Region

About the role

Salesforce, the #1 AI‑powered CRM, is looking for a Regional Sales Director to own the GB/Enterprise business across Colombia and the broader Andean region. You will lead a high‑performance team of Account Executives, drive year‑over‑year ACV growth, and shape the future of enterprise sales through trusted relationships and strategic account planning.

Key responsibilities

• Lead and develop a team of Account Executives focused on GB (1,000‑4,500 employees) and Enterprise accounts (4,500+ employees).
• Set and execute an account development strategy that drives expansion, cross‑sell, and strong ACV growth.
• Own a data‑driven operating model, including pipeline reviews, forecasting, and performance metrics.
• Establish and maintain executive relationships with C‑suite stakeholders (CIO, CDO, CFO, VP Revenue Ops).
• Partner with Solution Engineering, Customer Success, Partners, and Marketing to build a world‑class account development motion.
• Recruit, develop, and retain top talent, fostering a culture of high performance and expertise.

Required profile

• 7+ years of software sales experience, including 3+ years in a first‑line or second‑line sales management role.
• Proven track record of leading teams to consistent quota overachievement in GB or Enterprise segments.
• Deep understanding of Salesforce Core solutions (Sales, Service, Platform) and their business outcomes.
• Experience leading teams across LATAM markets, preferably with exposure to Colombia and the Andean region.
• Strong operational excellence in forecasting, pipeline management, and territory strategy.
• Native Spanish speaker with business‑level English proficiency.