Commercial Director – Media Solutions & Partnerships
Publicis Groupe · Bogota
Descripcion del puesto
About the role
APEX, part of Publicis Media, is seeking a senior commercial leader to head its Media Investment & Partnerships unit in Colombia. The role focuses on driving commercial growth, product adoption and profitability while shaping the operating model for local clients and partners.
Key responsibilities
- Define and execute the commercial strategy, sales plans, pricing and go‑to‑market for APEX’s portfolio (APEX On the Move, APEX Shop, APX Guaranteed).
- Lead high‑impact negotiations and close deals with local and multinational clients, as well as sister agencies within the Publicis Groupe.
- Manage strategic relationships with media owners and platforms such as Mercado Libre, Disney, Caracol and RCN, securing preferential agreements.
- Ensure margins, operational efficiency and financial compliance through forecasting, contracts and reporting.
- Drive product roadmap in Colombia, including new verticals like influencer, retail media and CTV solutions.
Required profile
- Minimum 5 years of leadership experience in media, marketing, advertising, trading desk or partnership businesses in Colombia.
- Proven commercial track record with strong negotiation skills and an extensive network of digital, broadcast and retail partners.
- Leadership of multidisciplinary commercial teams and P&L responsibility.
- Bilingual Spanish/English with excellent executive communication.
Required skills
- Advanced use of CRM systems (Salesforce) and reporting tools.
- Deep knowledge of the Colombian media ecosystem (programmatic, PMP, retail media, CTV/OTV, OOH, radio).
What we offer
- Hybrid work model with flexible remote options.
- Access to Marcel, an AI‑powered learning platform with over 30,000 courses.
- Employee fund, life insurance, birthday day‑off and global internal mobility.
- Opportunity to work up to six weeks per year from another country through the Work Your World initiative.
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Publicis Groupe
Bogota
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