Marketing Manager (Client Acquisition & Growth)

About the role

DOXA is looking for a Marketing Manager to lead the strategy and execution of client acquisition and marketing for its Naples location. This is a senior, hands-on growth role for someone who sees how marketing connects to leads, sales and revenue, and who will build a predictable, scalable growth engine. The position is remote and open to Colombian and international teams; the contract is a non-fixed term Colombian contract.

Key responsibilities

• Own and continuously improve the growth and client-acquisition strategy, identifying high-impact opportunities for qualified prospects.
• Develop and optimize acquisition channels such as paid advertising, email, organic content, SEO, events, partnerships, referrals and database reactivation, and evaluate new channels, campaigns, audiences, offers and messaging.
• Develop and refine offers, messaging and campaigns with leadership, and improve landing pages, lead nurture, follow-up and conversion paths.
• Partner with sales and operations to strengthen lead-to-client conversion.
• Track lead sources, acquisition costs, funnel conversion, revenue attribution and channel performance, and provide clear, actionable growth reporting.
• Lead internal marketing resources, manage outside agencies, freelancers and vendors, set expectations and timelines, and build repeatable processes and SOPs.
• Document successful strategies and campaigns, reduce dependence on founder-led marketing, and build systems that scale as the company grows.

Required profile

• Bachelor's degree in Marketing, Business Administration, Communications or a related field preferred.
• 3+ years of proven experience in growth marketing, demand generation, performance marketing or a similar role.
• Advanced English (B2+ - C1).
• Strategic and hands-on, data-driven, proactive, entrepreneurial, highly organized and comfortable moving between strategy and execution in a fast-paced environment.

Required skills

• Paid advertising, particularly Meta and Google
• CRM, email marketing, lead nurturing and marketing automation
• Analytics and project management

Salary: 7,000,000 COP. Working hours Monday to Friday, 9:00 AM - 6:00 PM EST (8:00 AM - 5:00 PM Colombian time).