Performance Marketing Assistant
Kaplan Languages Group · Bogota
Descripcion del puesto
About the role
Positively Languages is looking for a Performance Marketing Assistant to support its international digital marketing operations. This full-time role suits someone who is analytical, proactive and eager to learn about paid media and campaign optimisation across global markets.
Key responsibilities
- Support the planning, execution and optimisation of campaigns on Google Ads, Bing Ads, Facebook Ads, retargeting and other platforms.
- Maintain ad account health, including ad copy creation, keyword research, bid adjustments, targeting and landing page reviews.
- Manage daily budgets and ensure monthly spend targets are met.
- Prepare regular and ad hoc performance reports and collaborate with the team to find trends and insights.
- Assist with A/B testing for ads and landing pages and research best practices and emerging trends.
- Work with the Content and Design teams to create creative assets such as banners, videos and landing pages.
Required profile
- Bachelor's degree in Business, Marketing or a related field.
- Fluency in written and spoken English; additional languages are an advantage.
- Passion for digital marketing, strong analytical skills, excellent attention to detail and a proactive attitude.
- Team-oriented and able to work independently.
Required skills
- Familiarity with Google Ads, Facebook Ads, Google Analytics and Data Studio (Google Ads certification is a plus).
- Proficiency in Excel, Word and PowerPoint.
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Publicado hace 7 horas
Expira en 1 mes
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Kaplan Languages Group
Bogota
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