Digital Marketing & Driver Lead Generation Specialist

About the role

Ace Link Solutions SAS is hiring a full-time Digital Marketing & Driver Lead Generation Specialist in Bogotá, working on-site, Monday to Friday, 42 hours per week. The position manages the digital marketing of a U.S.-based trucking client, AGM Transport, with the main priority of generating qualified truck driver leads, managing them through HubSpot and keeping advertising costs as low as possible.

Key responsibilities

• Plan and run advertising campaigns on Meta Ads, Google Ads and LinkedIn, optimising budget and cost per lead.
• Manage HubSpot CRM, including lead pipelines, databases, automated workflows, email campaigns and follow-up reminders.
• Build and optimise landing pages, forms and lead conversion funnels, and integrate marketing platforms with HubSpot.
• Manage social media accounts, create graphics and content, edit photos and videos, and maintain a content calendar.
• Update website pages, implement SEO and conversion rate optimisation, and manage tracking pixels, Google Analytics and Google Tag Manager.

Required profile

• English at B2 level or higher, written and spoken.
• Proven experience in digital marketing, performance marketing or lead generation.
• Ability to work independently, manage priorities and deliver measurable results.

Required skills

• Hands-on experience with Meta Ads and Google Ads.
• Experience with HubSpot or similar CRM and marketing automation.
• Building and editing landing pages and websites.
• SEO, conversion optimisation, tracking pixels and Google Analytics.
• Creating and editing graphics, photos and videos for social media.

The employer states that success is measured by lead quality and volume, cost per lead and growth of the digital presence. The contract is indefinite-term, with a stated monthly salary of COP $3,600,000 plus statutory benefits.