Performance Marketer (Remote, Latin America)
Somewhere · Bogota
Job description
About the role
An early-stage beauty and personal care brand, built by experienced consumer-goods operators, is hiring a Performance Marketer to run paid acquisition with a testing mindset. The role reports to the Growth Marketing Manager and works remotely, Monday to Friday aligned to U.S. Eastern Time, with a stated pay of $2,000 to $2,800 USD per month.
Key responsibilities
- Build, manage and optimise campaigns across Meta Ads Manager, TikTok Ads, Google and YouTube, and retail media networks including Amazon Ads.
- Run structured tests on hooks, formats (static and motion), landing pages and value propositions, then scale winners without hurting efficiency.
- Design and monitor geo-targeted campaigns around retail locations to drive store traffic and sell-through.
- Manage daily budget pacing, ROAS thresholds, blended MER and first-order CAC in live tracking spreadsheets.
- Deliver weekly data readouts to the Senior Graphic Designer and Content & Community Manager on creative fatigue, winning elements and next-sprint asset needs.
- Use AI tools and scripts to evaluate attribution, track ad trends and speed up weekly reporting.
Required profile
- 3 to 5+ years deploying and managing paid media budgets for consumer or e-commerce brands on Meta, TikTok and Google.
- Proven experience running structured creative testing frameworks.
- Strong comfort with CAC and LTV calculations and blended MER modelling.
- Fluent English and full availability during U.S. Eastern business hours.
- Plus: familiarity with marketplace or retail media advertising; preferred.
Required skills
- Meta Ads Manager, TikTok Ads, Google Ads, YouTube, Amazon Ads and retail media networks
- Third-party attribution platforms such as Triple Whale, Northbeam or GA4
- Google Sheets or Excel
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Published 3 hours ago
Expires 1 month from now
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Somewhere
Bogota
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