Programmatic Specialist

About the role

The Programmatic Specialist executes media campaigns for clients, ensuring efficient completion, insightful data analysis, and clear communication of optimizations. This internal‑facing role requires strong campaign management, QA oversight, and the ability to translate briefs into tactical plans.

Key responsibilities

• Manage a portfolio of campaigns across channels, overseeing pacing, performance checks, and daily execution.
• Conduct pre‑launch and post‑launch QA, analyze data, and present insights and optimization recommendations.
• Collaborate with Hub Buying leads on reporting and activation, and assist with pixel and tag generation, implementation, and quality assurance.

Required profile

• Bachelor’s degree or 2‑3 years of experience in digital and programmatic advertising.
• Strong verbal and written communication, analytical, and presentation skills.
• Detail‑oriented, proactive, and able to work collaboratively in a team environment.

Required skills

• Experience with programmatic platforms and omnichannel DSPs such as DV360, The Trade Desk (TTD), Xandr, Yahoo.
• Familiarity with ad servers and verification tools like CM360, DoubleVerify, IAS, Mediaocean, Prisma.
• Proficiency in MS Office Suite and ability to interpret audience strategy within platforms.